Spokes Pedicabs was a pedicab service located in North Oak Cliff of Dallas
The Challenge
What started as a conversation over a beer quickly became an idea that begged to become a reality. Monkeytag worked with the creators of Spokes Pedicabs to bring to life a pedicab service for the local community of North Oak Cliff, Dallas.
It was important to not only create a visually stimulating identity and website but also create a brand that could easily connect itself with the community. Telling both stories of Spokes and the community within the brand’s visual messaging is how we wanted to connect consumers with the service.
The Solution
We helped Spokes make a statement with its branding by going big and bold with graphics and colors. It instantly resonated with the community and provided helpful services during its time of operation.
The visibility and traffic from this identity continue to make it a brand and service to remember.
Award Winner: 2013 Communicator Award
Award Winner: 2013 Gold Davey Award
Award Winner: 2013 Bronze DSVC Award
