CAPABILITIES
Content Marketing and Development
In the fast-paced digital world, capturing attention and engaging your audience is paramount. What story does your content tell? How does it resonate with your audience? Why should they engage with it?
Content marketing aims to answer these questions and more. We create high-quality, SEO-optimized content that not only enhances your brand’s online presence but also drives meaningful engagement and conversions. Whether it’s through compelling blogs, informative articles, or engaging social media posts, we tailor our content to reflect your brand’s voice and meet your strategic goals.
Who are we? We are Monkeytag, a Dallas and Los Angeles-based marketing agency specializing in content marketing and digital solutions. Our energetic and creative team is dedicated to crafting content that not only captures attention but also drives results, helping your brand stand out in a crowded marketplace.
Content Marketing Capabilities
- Content Strategy and Planning
- SEO Optimization
- Blog and Article Writing
- Social Media Content Creation
- Editorial Calendar Management
What's in a (content) strategy?
In this case, everything; your content marketing strategy is the foundation of your brand’s digital presence. It needs to be well-planned, targeted, and most importantly, impactful. Our goal is to provide you with a robust content strategy that captures your brand’s voice and drives engagement. We tailor each piece to your specific audience, ensuring relevance and value.
Engaging visual content matters.
Let us be your creative catalyst, helping to make your content shine. We start with research and collaborative exercises to understand your brand’s visual identity and audience preferences. From there, we create visually stunning infographics, videos, and other content formats that are flexible enough for various platforms, including social media and websites.
Once we develop your visual content, we ensure it aligns with your brand’s style and tone. We pair these visuals with compelling narratives, creating a cohesive and engaging experience for your audience. Our goal is to make your content as memorable and shareable as possible.
Sometimes, visuals speak louder.
And they need to be crafted in a way that resonates with your audience. We ensure that all visual content is aesthetically pleasing and aligns with your brand’s messaging. Our team can help create a wide range of visual assets, from infographics to videos, that make your brand’s story compelling and engaging.
Every vision needs a strategy.
Where will your content fit into the market? We develop a comprehensive content marketing strategy that outlines your goals, target audience, and key messaging. Our strategies are designed to support your business objectives and drive measurable results. We can also assist with any content creation along the way, ensuring every piece aligns with your overarching strategy.
The Path to Elevating Your Content.
01
DISCOVER
Our team will start from the perspective of your audience, delving deep into understanding your products, services, and current content landscape.
02
EXPLORE
We’ll investigate your competitive landscape to pinpoint what sets your brand apart and craft a content strategy that aligns perfectly with your business objectives.
03
CONCEPT
Next, we’ll develop a comprehensive content plan, including content calendars, topic ideas, and defining effective formats and channels.
04
APPLY
We’ll execute the content strategy across all relevant platforms, ensuring consistency in messaging and style, optimized for SEO to enhance discoverability.
05
MAINTAIN
With an ongoing content strategy, we continuously monitor performance and make data-driven adjustments to keep your content fresh and relevant.
PORTFOLIO
Recent Branding Projects
The Simians
We brought The Simians to life through comprehensive content marketing, creating the brand, characters, illustrations, and conducting photoshoots of toys to engage audiences across various platforms.
Applause NY
We enhanced Applause NY’s content marketing by creating a modernized logo and vibrant branding that appeals to both children and their caregivers, complemented by engaging content like the new studio slogan: “Discover, Train, Perform.”
La Calle
We developed engaging content by creating custom illustrations and lively taco banter for taco wrap papers, to-go bags, and menus, enhancing the brand’s messaging and customer experience through creative content marketing.
Local Hub
Local Hub was a bicycle shop in Dallas that sold, serviced, and rented bikes to the community. The Challenge Local Hub Bicycle Company was founded
Voss Creative
Voss Creative was an app development business with a focus on iOS design. The Challenge Voss Creative’s goal was to build applications that disrupted the
The Rack
The Rack was intended to be a ‘multi-vendor retail space in the Dallas area. The Challenge In 2018, Monkeytag was approached to concept a retail
STRENGTHS
How we stand out in the crowd
With an independent agency, you can expect accountability and transparency. We foster original thinking and innovation, and prioritize speed-to-market for any quick-turn projects.
We seek to understand your business, from both you and your customer’s perspectives, to gain a broader perspective on any unique challenges.
We believe transparency is a fundamental part of how we do business. We don’t mark up or hide third-party costs in our project estimates.
Our team is made up of individuals with varied backgrounds whose experience provides unique perspectives to each project.
We understand the importance of time and cost when executing projects on our client’s behalf, so we focus on practical efficiencies. We continually evaluate and adjust our processes, workflows, and pricing to ensure we are performing as efficiently as possible.
The relationships we have established with our contracted partners allow them to serve as an extension of our agency. Our transparent approach of including them as active project participants makes for stronger communication, agile adaptability, and true accountability.
